implement marketing strategies
from our tool set
The strength of your markets will determine the overall value of your company. The stronger your marketing position, the greater value of your company when you are ready to sell.
The objective of this module is to review a Market Planning Model that will:
- assist analyzing
your current marketing position for expansion
opportunities;
- develop tactics to strengthen and expand your market and secure tighter sales projections.
What We Will Review
This model will walk you through these key marketing planning steps:
(links over to the marketing model within our tool set)
Step 1: establish your marketing objectives
Step 2: analyze your current marketing position
Step 3: complete market segmentation and research
Step 4: select your marketing strategy
Step 5: set your product-price-distribution-promotion
Illustrative models can be downloaded as reference guides.
