Company Selling Prep within "3-6 Months"

1. intro: understanding the process 2. company financial prep
3. what's your company worth 4. getting ready for the sale
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Page Topics
to whom to sell
your business

important tips prior to selling your business

Introduction:
Understanding the Process
To Whom to Sell Your Business
Your Ultimate Buyer May Be a Customer

Individual Buyers

  • Corporate downsizing has brought into the market business managers who are looking for new opportunities. These qualified managers see themselves buying and managing an established small business close to home.

  • Most of these individuals do not the have the financial means to purchase a business outright. They will likely seek financing through a SBA loan or in some cases, seller financing.

  • These buyers often request a transition period where the seller will be engaged for up to a year helping the buyer assume the full transfer of the business. The seller is usually paid a fee for these services.

The Competition

  • The competition may buy your business especially if you have a market niche or product-line that they want.

  • Sometimes it is financially feasible to buy an existing operation than to take the time and expense to build one up.

  • Buying you out will depend on the strength of your market position. The stronger the market position, the more likely the buyout.

  • The competition can secure the financing to buy you out. They may engage your services for a period to ensure your customers remain loyal to them.

Businesses Looking to Expand or Compliment their Product Line

  • Sometimes an established business in your related field is looking to expand their operations or to move into a new product line or service.

  • It may be a lot cheaper to buy an established operation instead of setting up their own operations in a new market.

  • These buyers generally have the financing to make a out-right purchase. They will likely request management to stay on for the immediate period.

Investment groups

  • You may find an investment group looking for investment opportunities. These investment teams will buy companies to divest or merge with similar businesses.

  • They will scrutinize a company very carefully. They buy companies that are in growing markets, have good financials, maintain key management, and meet their investment objectives. They will pay top dollar for a company if these basic elements are in-place.

  • Investment Groups generally request that management remain in-place for the immediate period. In some cases, they will bring in their own management team.

Important Tips Prior to Announcing Your Business is For Sale
What to Do Prior to Making the Decision

Keep It Confidential
The decision to sell your business should be kept among yourself and other select individuals for the following reasons:

  • Avoid upsetting your employees
    Any rumors of a sale can be unsettling for any staff. Your employees want job security. Rumors of a pending sale may prompt employees to seek other employment.

    Some tips:

    • meet with your staff frequently to update them on business plans

    • speak privately with key individuals about your plans and assure them of continued success

    • consider some pay raises, promotions, company picnics, etc., to maintain morale.

  • Keep the Competition at Bay
    Once your competitor finds out that you are for sale, they might undertake some moves that can undermine your customers, suppliers, and creditors.

    Rumors that "you will no longer be in the business" could damage the goodwill that you have developed over the years.

    Some tips:

    • touch base with your key customers — assure them of your continued service and business

    • keep up good relationships with your suppliers and creditors

    • pay your accounts on time


Move Quickly

Once you make the decision to sell, jump into it quickly. The longer it takes to sell, the higher chance your employees, competitors, creditors, etc., may undermine your continued operations.

  • Have your financials ready for review.
  • Scrutinize and validate every potential buyer prior to showing them your sales sheet.
  • Make yourself available as needed.
  • Seek professional assistance from an advisor who can prepare the necessary documentation and keep things confidential and moving.